Career Coaching

How to Find Your Dream Job in 2018

If you are at a point in your career where you feel stuck or stagnant, 2018 could be your year.

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The year when you take control of your career and make choices that bring you more career satisfaction and fulfillment. 

The year when you walk away from that toxic work environment and start taking better care of your own mental and emotional well-being. 

The year when you step out and start courageously pursuing your dreams. 

The year when you channel that ambition and get serious about moving along in your career. 

No matter where you are at, there's always a chance for a new beginning and a fresh start. And the opportunities are endless.

The time is now. Don’t wait until things aren’t working to improve your job search. By taking a proactive approach early on, you will save yourself time and headache in the long run.

18 Ways to Land Your New Job 

Ready to land a new job? 

Here are my top 18 suggestions for how to transition to a new job this year. 

First of all, make sure that you have a clear focus on the work you want or type of company that you want to be employed with. If identifying that is your struggle, consider investing in some career coaching to gain the clarity you need. 

Secondly, diversify how you look for work. Most job seekers spend their time applying to online job postings, but this method is only about 30% effective. 

In a survey I conducted of 60 hiring managers, I found that hiring managers sourced new candidates through multiple methods including their company website, job boards, LinkedIn, online resume banks, and networking. (Read the rest of the survey results here: Part 1, Part 2, and Part 3). 

Get Prepared

Preparation is key to making a good impression on a future employer. 

1. Get your marketing materials in order: Invest in developing a resume, cover letter, and possibly business cards that clearly outline the work that you can do.

2. Update your LinkedIn profile: LinkedIn is the standard when it comes to a professional online presence. Make sure your profile speaks to the work you can do. Start connecting with people in your industry or at the companies you want to work for.

3. Evaluate and clean up your social media presence. In my survey, I found that 74% of hiring managers will always or often (over 50% of the time) check out a job seeker’s social media presence. Tighten up your privacy settings if you have content you don’t want employers to see.

4. Assess your skills. As you review job postings and talk to people, determine if your skills are still competitive. If you need more training or skill development, start working on closing the skills gap as soon as possible.

5. Browse job boards regularly to identify jobs you might want to apply to. Also use these boards to do market research on the types of positions, qualifications, and skills that employers are looking for.

6. Post your resume to job banks: You can post your resume online on sites like Indeed, Monster, or CareerBuilder. (Tip: Don’t include your entire address for privacy reasons – just the city and province is fine)

7. Start preparing for interviews: You never know when you might get a call for an interview. Begin reviewing common questions and thinking about your responses.

8. Practice talking about yourself: It’s not easy for most people to talk about themselves. Put together an introduction script that you can use in casual or networking situations.

Get Focused

Many people feel helpless in the process of finding work. They wait for an employer to post their perfect position. But the best way to go is to lay the groundwork BEFORE the position is posted. 

9. Decide what companies you want to work for: Don’t wait for a job posting to come up. Make a list of 40 companies that you are interested in working for.

10. Regularly check company websites for postings: Once you have your target companies, go directly to their websites on a weekly basis to keep tabs on any upcoming positions.

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11. Follow companies on social media: One of the easiest ways to stay up-to-date on company news or new positions is to follow companies on social media. I personally use LinkedIn and Facebook for this. 

12. Send an introduction email: Many companies want people who want to work for them. If you are interested in a particular company, reach out to someone at the company and introduce yourself.  

13. Demonstrate your professional expertise. Build up evidence of your professional expertise.  You can blog, comment on online industry groups, or publish to LinkedIn, just as a few examples. 

Get Connected

People hire people. Though employers source candidates in a variety of ways, networking does still play an important part in the recruitment process. 

14. Tap into your network: Networking continues to be critical in landing work. Start talking to the people you know and tell them what you are looking for.

15. Talk to your references: Let your references know that you are looking for work and that they could expect a call. Don’t forget to ask them if they know of any opportunities, too.

16. Develop new relationships: Look for ways to meet new people through social media or face-to-face. Attend events such as workshops, parties, networking mixers, or community groups.

17. Get information: Conduct informational interviews with your network. But don’t stop there. Identify who else you want to talk to and reach out to start a conversation.    

18. Connect with your professional association, union, or sector council: Ask for advice on how to connect with employers and if there are any events or programs you should attend.  

Don't spend another year at work that is not right for you. Make 2018 the year that you step out and take control of your career direction. 

All my best, 

Kristin 

Kristin Vandegriend is the founder of Career Story where she has helped hundreds of her clients successfully transition to work they love. She supports her clients to uncover their strengths and communicate to get what they want in the workplace. 

Connect with Kristin at kristin@careerstory.ca or sign up to get her monthly career and job search tips straight to your inbox.

6 Secrets to Moving Into Freelance or Flexible Employment

Want to set yourself up for future career success?

Then you should get comfortable with finding contract, independent, or freelance work. In a study conducted by Intuit, research suggested that 40% of the workforce will work in some type of on-demand or freelance work by 2020.

For some, this concept is exciting. A chance for continual learning and varied work duties. For others, moving into flexible forms of employment can be daunting. Regardless of where you are at, you can start to take some steps to prepare.

Think of Yourself as a Business of One. One of the first steps is to stop thinking about yourself as an employee, but rather as a business of one. Like a business needs to be clear on what it offers, you need to be clear on what you bring and who you can help. Know what your brand is.

Career coach, Rebecca Beaton, says that when her clients can't articulate the value they bring, it translates into a struggle to find work. The ambiguity makes it difficult to build up a targeted resume, create a website, or even network.

Know Where to Look: Finding on-going work opportunities is often a challenge. Fortunately, several freelance sites exist, such as UpWork and Freelancer. But you will have the most success finding the sites specialized towards specific industries. For example, TalentMarketplace facilitates the recruitment process for project managers, analysts and coordinators.

Network Your Way There: But Beaton suggests that networking still is the #1 way to land new contracts. At the heart of it, people want to work with people they know and trust. So, spending the time to get to know others in a genuine way is key. Go for coffee, initiate a phone call, engage over social media, or attend networking events.

Build Professional Credibility: Building up visibility of your expertise is critical. LinkedIn is the ideal tool to showcase your professional background - think about it as being your “business of one” website. Make sure that your LinkedIn profile is rock solid. It should include a professional profile picture and clear content. Depending on your industry, you may also want to put together a separate portfolio site. If you are new to freelance or contract work, share your expertise through writing or speaking.

Keep Your Skills Current: To stay competitive as a freelancer, you must drive your on-going skill development. Conduct regular skills audits. You can do this by reviewing LinkedIn profiles of people in your industry or scanning job postings to identify what qualifications employers look for. But most importantly, talk to people. This will give you the most insight into market requirements.

Start Properly, but Quickly: But before stepping into contract work, Steven Ruggles, co-founder of TalentMarketplace, suggests talking to a lawyer or accountant to get your business infrastructure in place. He also recommends taking a “lean start-up” approach. Using this approach, you quickly launch your product or service into the market. Then as you get feedback, you adjust your offering until it aligns with what employers or customers want.

Even if you are happy with your current employment, you can serve yourself well by getting some of these building blocks in place to ensure your long-term career success.

Best of luck. You got this. 

Kristin Vandegriend is the founder of Career Story where she has helped hundreds of her clients successfully transition to work they love. She supports her clients to uncover their strengths and communicate to get what they want in the workplace. 

Connect with Kristin at kristin@careerstory.ca or sign up to get her monthly career and job search tips straight to your inbox.

 

3 Ways to Make Better Career Decisions

Looking back, I wish that I experimented more in my career.

About 10 years ago, I wanted to transition out of the Human Resources field. I decided to finish my business degree with the intention of moving into management.

I had it all reasoned out. I liked to work with people plus I also valued responsibility and autonomy. On top of that, I enjoyed home renovation and decorating projects.

Of course, looking at these skills and aptitudes, one career choice seemed clear. Working as a manager at a Home Depot.

Somehow I managed to convince someone to hire me as a manager at Home Depot after finishing school.

First day on the job and I knew that it was a poor fit for me. My back hurt. Helping people select dishwasher options bored me. And I didn't look good in an orange apron.

Looking back, this seems like such an absurd career choice. But thing is that it made sense on paper.

The more I work in the career field, the more I am convinced that we focus too much on making cognitive career decisions. And I believe that we need to move towards making more experiential career choices.

What I should have done was taken a part-time job at Home Depot while completing my education. Or I could have taken on management related responsibilities within my current job. And I should have asked for advice from people who were working as managers.

But I didn’t. And instead, I learned my lesson the hard way. I lasted three months before I found another job.

If you find yourself in a similar situation, trying to make a career change, here’s what I would say to you.

1. Experiment. Let’s say you want to start a career in computer science. Before investing in many years of education, look for ways to test out if this is the right step for you.

For example, you could take on a self-directed programming project. There is enough information on the internet to learn basic programming.

When you work on it, do you find yourself absorbed or bored? Can you imagine doing a job like this for the rest of your life?

2. Talk to People. Do not decide on a career choice in isolation. The tendency is to base decisions on internet research or self reflection. Before you make any serious decisions, have an in-depth conversation with at least 5 people who are in this role. Ask them what their average day is like. What are the job prospects like? What is the work environment like? When I visit my computer engineer husband at work, the office is quiet. The silence would drive me crazy, but he enjoys it.

3. Don’t Make Education Your Default: If you can, get entry-level work before committing to education. This will give you a true sense of what the work is like. And you can develop some key relationships that can help your hiring prospects down the road.

Once you are in a job, find out what training or education your field values. Be wary of advice you receive from school admissions advisors, especially at private schools. They have a vested interest in your enrollment. If you do need further training or education, make sure your field of interest recognizes both the training and the school.

What about you? How have you made your past decisions? What do you wish you did differently?

All the best. You got this. 

Kristin Vandegriend is the founder of Career Story where she has helped hundreds of her clients successfully transition to work they love. She supports her clients to uncover their strengths and communicate to get what they want in the workplace. 

Connect with Kristin at kristin@careerstory.ca or sign up to get her monthly career and job search tips straight to your inbox.

Four Essential Ways You Can Prep for Your Next Career Transition

Recently, a friend told me that she felt pressure to make a “big move” in her career.  She initially started gearing up to look for a new job. But over the next few weeks, she started to have second thoughts and decided to pause her job search. Her friends seemed disappointed that she had not taken more dramatic action. 

But making a big move isn't always the best path. Sometimes, it making a dramatic move can actually cause more harm than good. There is something to be said for a patient, thoughtful approach to making a career move. 

I shared this analogy with my friend.

I sometimes drive by the construction site for a new mall near my place. For months and months, all I see is this huge pit as they build the foundation. It seems that nothing is happening, but the reality is that a lot is happening. I just can't see it. A solid foundation is critical! Once the foundation is done, the framing will go up quickly. This is the exciting part - seeing the building suddenly take shape.  

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When we think about our careers, it's often wise to focus on our foundation before making "big moves." It may take time, but once you make the move, you know you will have a solid foundation to support you. 

Here are a few ways that you can build your solid career foundation. 

Get Work Experience: You need to get some solid work experience behind you to be credible to a future employer. If you hop from job to job, employers may feel that they cannot trust you. (That being said, you also need to know when to move on. )

If you feel that you are getting stagnant at your current role, look for ways to broaden your experience. Perhaps, the company would be open to an expansion of your role or to you taking on a special project.

Improve Your Skills: Pay attention to the skills necessary to do your job well. Do not rely on your employer to build those skills for you. Instead take responsibility and start to look to develop your skills yourself. 

There are plenty of low-cost ways you can develop skills. Perhaps it's through a volunteer job, a course, or online training. 

Update Your Training: I'm seeing a creep towards higher and higher levels of certification required for jobs.  If you are missing training or certification to move ahead in your career such as a Bachelor or Masters degree, start working on it now. You want to make sure that you have what it takes to land your next job. 

Build Your Network: Career expert, Jayne Barron, says, "You need to build your network before you need it." One of the easiest times to network is when you are working, not unemployed.  If you build a strong network now, you are helping yourself out in the future. 

So what are you doing to build your career foundation these days? 

Best of luck. You got this! 

Kristin Vandegriend is the founder of Career Story where she has helped hundreds of her clients successfully transition to work they love. Kristin is passionate about supporting her clients to uncover their strengths and communicate to get what they want in the workplace.  

How to Rock Your Next Career Conversation with Your Manager

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Several years ago, I had an epiphany.  I realized that the only person responsible for my career was me!  It sounds so simple, right?  But for a long time, I had expected the company to be responsible for my progression.

After three years of no performance reviews, I realized I had a choice. I could wait for my manager to talk about my career development in my future performance review.  Or I could take the initiative to start the conversion.

So I wrote an email to one of the leaders in the organization, asking her to have lunch with me to talk about my career.  I was scared to hit the “send” button, but I am glad that I did as she agreed to meet. And over sushi, we talked about the direction of the company and my goals for career development.

We identified some key areas of skill development as well as ways that I could incorporate my new skills into my work. Moving forward, the company gave me some flexibility with my schedule to attend classes. They also paid for few of my professional development activities.  And my manager was always open to any new projects or ideas that I brought forward. 

Begin with Reflection and Research

Even if you do have regular performance reviews, you can still initiate a career conversation outside of review time. Before starting the conversation with your manager, you need to take some time to think about what you want to get out of this conversation. What is your end goal? 

A great place to start is through some personal reflection and company research. Here’s what you might want to be thinking about.  

  • What are the strengths that I can bring to the company?  What are some of my accomplishments thus far?  What areas do I want further development in?
  • What do I see as being the next logical step in my career progression at this company?  Is this what I want or do I need to explore other options within the company?
  • What skills and experience are in demand in my industry? How could I obtain them within the company or through my own efforts?
  • What training or professional development are necessary for me to progress in my career? 
  • Can I build my skills through taking on additional work or a special project at work?
  • Where do I need improvement and how to do I get there? Is there one area that I consistently seem to struggle? 
  • What do I foresee as being key priorities for the company in the future? How could I add value?

Before your meeting, you may also want to put together some supporting documents of your work such as client reviews or work samples.  When you are ready, book a meeting with your manager. Be sure to let them know why you want to meet. In my email, I included a few of the questions that I was looking to have answered.  This allows your manager time to think and check into company policy before your meeting.    

Hopefully, your manager will appreciate your initiative and be supportive of your career progression. But at the end of the day, know that you are ultimately in charge of navigating your career!

You got this. Best of luck. 

Kristin 

Kristin Vandegriend is the founder of Career Story. She loves working with clients to help them successfully transition to good work. She believes that no one should dread going to work in the morning. Her focus is supporting her clients to increase their confidence and learn how to communicate to get what they want. Connect with her at kristin@careerstory.ca to start a conversation.